The mobile phone market in Bangladesh has traditionally been stable, but recent trade tensions between the United States and China have had a significant impact, causing Huawei's global business to suffer. In Bangladesh, where most users prefer Android-based phones, Huawei has also seen a decline in market share.
Now, let's take a look at the top 10 mobile phone brands in Bangladesh for the year 2023.
- Samsung (33.09%)
- Xiaomi (16.02%)
- Realme (10.4%)
- Oppo (5.85%)
- Mobicel (4.29%)
- Huawei (3.77%)
- Apple (2.36%)
- Symphony (1.92%)
- Nokia (1.9%)
- Itel (1.61%)
1. Samsung
South Korean tech giant Samsung is the leading mobile brand in Bangladesh, with a market share of 33.09%. It is known for its wide range of phones, from affordable budget options to high-end flagship devices.
2. Xiaomi
Chinese smartphone brand Xiaomi has quickly gained popularity in Bangladesh, thanks to its affordable phones with high-end features. It has a market share of 16.02%.
3. Realme
Another Chinese smartphone brand, Realme, has also become a popular choice in Bangladesh. It is known for its mid-range phones with powerful performance and stylish designs. It has a market share of 10.4%.
4. Oppo
Chinese smartphone brand Oppo is known for its innovative camera features and stylish phone designs. It has a market share of 5.85%.
5. Mobicel
Mobicel is a relatively new brand in Bangladesh, but it has quickly gained popularity due to its affordable phones. It has a market share of 4.29%.
6. Huawei
Huawei, once a major player in the Bangladeshi smartphone market, has seen its market share decline in recent years. This is due to a number of factors, including the US ban on Huawei and the rise of other Chinese brands. It has a market share of 3.77%.
7. Apple
Apple is the only non-Chinese brand in the top 10 list. It is known for its premium smartphones with high-end features and long-term software support. It has a market share of 2.36%.
8. Symphony
Symphony is a Bangladeshi smartphone brand that was once the market leader. However, its market share has declined in recent years due to the rise of Chinese brands. It has a market share of 1.92%.
9. Nokia
Nokia, once a household name in the smartphone market, has seen a resurgence in popularity in recent years. It is known for its durable phones with stock Android. It has a market share of 1.9%.
10. Itel
Itel is another Chinese smartphone brand that focuses on producing budget-friendly phones. It has a market share of 1.61%.
Conclusion
The Bangladeshi smartphone market is highly competitive, with a number of brands vying for market share. Samsung is the leading brand, but Xiaomi, Realme, and Oppo are all gaining popularity. Apple is also a popular choice, but its phones are more expensive. Symphony, Nokia, and Itel are all budget-friendly options.
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